Preset 01 · Launch
Gulf modest fashion
Warm cream studio, soft daylight, veiled models. Ivory, blush, terracotta, royal blue and plum. The demo store runs this preset.
RTL firstDesigned in Arabic, mirrored to English
AR + ENBilingual storefront, one theme
40 / 5Demo products / collections, priced in SAR
$300One-time · Shopify Theme Store
— 01 / The theme
Designed in Arabic.
Mirrored to English, not the other way round.
Plenty of themes support right-to-left text. Tiraz starts there: every layout, every section and every merchandising decision was drawn for Arabic fashion brands first, then mirrored for English. The result is a storefront that reads naturally to a shopper in Riyadh or Amman, and still looks considered to one in London.
It is calm, editorial and photo-led. One signature moment per screen, everything around it quiet. The theme uses only Shopify's own features: no apps are required to run it.
Built for: abayas, kaftans, jalabiyas, modest dresses, co-ord sets, hijabs and veils. Built for selling in: KSA, UAE, Kuwait, Qatar, Jordan, Bahrain, Oman and the wider MENA region.
— The name
طراز
Tiraz means style, or model, in modern Arabic. Historically the tiraz were the workshops that produced the region's finest embroidered textiles: the closest thing the Arab world had to an atelier.
— 02 / Signature sections
Six moments
you will not find in a mirrored theme.
Each one is a section the merchant adds, reorders and fills from the theme editor. The previews below are built from the demo store's own imagery; screen recordings follow with the listing.
— 01 / Collection board
A masonry board that drifts as you scroll.
New arrivals pinned to the wall. Columns drift in opposite directions on scroll, pause the moment you touch them, and can be swiped by hand on a phone. Visitors who prefer reduced motion get the still board.
Any page · collection or hand-picked list
قفاطين وجلابيات
— 02 / Collection rows
Frames that slide over each collection's image.
One row per collection: a window frame travels across the featured image while the description, product thumbnails and browse link sit beside it. Window or cover mode, alternating sides.
Any page · one row per collection
Editorial video · chapter 02
Editorial video
المخمل، عن قربHosted, YouTube or Vimeo · desktop and mobile cuts · posters
— 03 / Editorial chapter
Full-bleed video storytelling, chapter by chapter.
A split chapter layout for the campaign film: hosted video or a YouTube and Vimeo link, separate desktop and mobile cuts, poster frames and parallax. The demo runs its velvet story here.
Any page · hosted or embedded video
Tones that sit well together
Pieces in those colours
— 04 / Colour matcher
Colour the look, piece by piece.
The shopper colours a drawing of your silhouette, abaya, veil, belt, one layer at a time. Tiraz suggests shades that pair with the first choice and lists the products that come in them. No app, no data sent anywhere.
Its own page · homepage teaser · product page link
Layer 01 · 02 · 03
Layers reveal
— 05 / Layers reveal
Three layers, one garment.
Scroll-driven image layers with captions: the slip, the dress, the veil, revealed one on top of the other so a shopper understands what she is buying before the size guide.
Any page · product storytelling
— 06 / Sketch to garment
From the pattern to the finished piece.
A before-and-after slider between the atelier sketch and the photographed garment. Made for the about or atelier page, where a brand explains how a piece is cut, embroidered and finished.
Any page · about and atelier stories
— 03 / Built for the basics too
Your catalogue, your content, nothing exotic required.
Everything a fashion store needs day to day ships in the theme and runs on Shopify's own features.
01
Standard sections
Product grid, image with text, featured product, rich text, multicolumn, collapsible content, newsletter, blog posts.
02
Colour swatches
Drawn from Shopify's colour metafield, so one setup covers cards, product page, quick view, cart and filters in every language.
03
Filters
Search & Discovery filters rendered as swatches and chips: fabric, style, occasion, colour, size, price, availability.
04
Badges and stock states
Automatic New, Sale with compare-at pricing, Limited by tag, low-stock counter and sold-out states.
05
Size guide and made to measure
A size table with model stats on the product page, plus a made-to-measure section with measurement blocks.
06
Markets and fonts
Multi-currency through Shopify Markets (the demo is priced in SAR). Fonts from Shopify's picker, with separate Arabic faces.
— 04 / Arabic-first, not translated
The same page,
in both languages, by design.
RTL support is a checkbox. An Arabic-first theme is a set of decisions.
- 01Layouts are designed right-to-left first, then mirrored to left-to-right. Hero text, product cards, drawers, badges and the cart all sit where an Arabic reader expects them.
- 02Arabic typography that holds up in headings as well as body copy: separate Arabic typefaces, size scales tuned for Arabic, and Arabic-Indic or Western numerals on a switch.
- 03Bilingual store content, Arabic and English, through Shopify's Translate & Adapt. Every storefront string ships in both languages.
- 04Direction follows the storefront language automatically, with a manual override in Theme settings.
عربي · من اليمين إلى اليسار
مصمَّم للّيلة
مصمَّم للّيلة
التي تهمّك
فساتين بأكمام كيب، عباءات مزيّنة بالكريستال، وحجاب زفاف بحواف الدانتيل. قطع تحافظ على خطّها من أوّل رقصة إلى آخر صورة.
١٬٢٥٠ ر.س · 1,250 SAR تسوّقي تشكيلة المناسبات
English · left to right
Dressed for
Dressed for
the night that matters
Cape-sleeve gowns, crystal-trimmed abayas and a lace-edged bridal veil. Pieces that hold their line from the first dance to the last photograph.
1,250 SAR Shop the occasion edit— 05 / The demo store
Forty pieces,
five collections, two languages.
The demo is a complete bilingual store priced in SAR, so you see the theme carrying a real catalogue rather than placeholder cards. Products are named after places across the region: Diriyah, Taif, Jumeirah, Al Ain.
AbayasKaftans & JalabiyasModest DressesCo-ord SetsHijabs & Veils
New ArrivalsSaleRamadan & Eid EditWeddings & Occasions
— Solid chips: collections · dashed: automated edits
— The demo store is password-protected. The access link is published with the Theme Store listing.
— Demo store · New this season, pinned to the wall
— 06 / Presets
One preset at launch. A second on the way.
Coming soon
Preset 02 · Planned
Modest fashion, beyond the Gulf
A second look for European and non-Arabian modest fashion brands. It appears here and on the listing once it ships; the name is still being decided.
— 07 / Pricing
One price, paid once, on the Theme Store.
$300one-time
— USD · Purchased on the Shopify Theme Store · Not sold anywhere else
- Free updates for the life of the theme, delivered through Shopify.
- Try it in your own store before buying, with the Theme Store's "Try theme" button.
- Documentation and support included. Support replies within two business days, Saturday to Thursday.
- Shopify's own checkout, payments, markets and apps. No lock-in to anything of ours.
— 08 / Built by Scale Comm
Made by the people
who run MENA stores for a living.
Scale Comm is a Cairo-based performance marketing and Shopify development agency working with e-commerce brands across Egypt, KSA and the UAE. Tiraz is what we wished every Arabic fashion client could start from.
— Setup and custom work
Need Tiraz set up, or a custom build on top of it?
We set up stores on Tiraz, migrate catalogues, build custom sections and run the paid media afterwards. The theme itself is only sold on the Theme Store; the work around it is ours.
— 09 / FAQ
Questions merchants ask first.
Where do I buy Tiraz?
Only on the Shopify Theme Store. Themes listed there are sold and distributed through the Theme Store alone, so there is no checkout or download on this page. Scale Comm cannot sell you a copy directly.
Does it support Arabic and English in the same store?
Yes. Every storefront string ships in both languages, direction follows the language automatically, and your own content is translated through Shopify's free Translate & Adapt app.
Does it work for non-Arabic fashion brands?
Yes. The layouts mirror cleanly to left-to-right and the launch preset is simply a look. A second preset for modest fashion outside the Gulf is planned.
Can I try it before buying?
Yes. The Theme Store's "Try theme" button installs Tiraz in your store for free so you can customise it with your own products before you pay.
Do I get updates?
Yes. Theme Store purchases include free updates. Shopify notifies you in Online Store → Themes when a new version is available, and updates keep your settings and content.
Can Scale Comm set it up for me?
Yes. Setup, catalogue migration, custom sections and paid media are services we offer. Email info@scalecomm.net with your store and timeline.
Dressed for the market.
طراز.
Know the moment Tiraz is live.
One email when the Theme Store listing goes live, with the demo link. Nothing else.
Thanks. You will get one email when Tiraz is live on the Theme Store.